Free Google Ads Audit by ex-Googlers.
Find out why increasing spend has not translated into more profit, and get a clear path to scaling without breaking performance.
- Cut through misleading performance signals that make scaling feel risky
- Scale what works while protecting margins and cash flow
- Leave with clarity on how to grow with confidence
Brands we work with






























What you get.
Three artefacts, built for your account, your category and your real competitors.

A clear breakdown of any structural issues in your account & where the growth opportunities are
Campaign, keyword and Performance Max review by a senior specialist. The exact placements and queries silently burning spend, with the fixes.

Competitor breakdown and analysis of your market
GA4, conversions and bid strategy audited end-to-end. So the numbers you're optimising against are actually the right ones.

Access to our custom tools & reporting structures
Prioritised structural changes, sequenced to lift ROAS within 90 days. Yours to keep and run yourself, even if we never speak again.
Award-winning
Recognised by the industry

Social proof
Run by ex-Google specialists who have scaled 400+ brands over 4 years.
“They scaled our Google spend by over 300% while keeping profitability front and centre. Genuinely feel like part of our team.”
“Metric-focused, transparent and genuinely an extension of our team. Consistent growth in revenue tied back to measurable Google Ads activity.”
“Data-led, transparent and performance-driven. They sharpened our paid strategy and we saw the impact in revenue almost immediately.”
“Thorough audit, easy-to-action recommendations and great results when we implemented them. A genuinely good partner.”

“Fast and effective. They do what they say they're going to do, and the numbers back it up.”

“Search Theory increased our revenue by 75%. Pretty happy with the results.”

Is the audit really free?
Yes. No card, no obligation. We cap the number we do each month because every audit is done by hand by a senior specialist.
Who is this for?
Brands spending $20k+/month on Google Ads. Mostly ecom and DTC. If you're under that, our free Google Ads checklist is a better fit for your stage.
What access do you need?
Read-only access to your Google Ads, Merchant Center and GA4. Takes about 5 minutes to set up. We send a short guide after you book.
Will you try to sell me?
We'll share what we'd do if we managed your account. If you want to keep working with us, great. If not, you keep every finding. Zero pressure.
How long does the call take?
30 minutes. Sometimes 45 if you have lots of questions. We respect your time, no waffle.
How fast is the turnaround?
Audit delivered within 48 hours of getting access, then a live 30-min walkthrough at a time that suits you.
Who runs the audit?
A senior ex-Google specialist from our paid media team. Not a junior, not an AI report. Real eyes on your account.
Share a few details and we'll have your audit ready within 48 hours.
- Live teardown of your campaigns and PMax
- Tracking and bidding health check
- Competitor benchmark across your category
- 90-day scaling plan you can run yourself
Claim your free audit
Drop your email, share a couple of account details, then pick a 30-min call slot. We'll have your audit ready to walk through.
- 1Enter your email
- 2Tell us about your account
- 3Book a 30-min call
Takes under a minute. No spam.