Free Google Ads + Merchant Center Audit by Ex-Googlers
A 30-minute live walkthrough with a senior ex-Google specialist showing exactly where your account is leaking spend, and the fastest path to scale it profitably.
- Spot wasted spend hiding in your campaigns
- Get a prioritised scaling roadmap, not a generic report
- Walk away with insights you can action this week
Partner Agency
Brands we work with
Real results
From stagnant to scaled.
Scaling with structure: a full Google Ads overhaul that unlocked +46% revenue.
From $16K to $68K monthly Google Ads spend at a 4.08 ROAS.
Precision tracking and smart segmentation scaled daily ad spend 144% profitably.
Doubled organic revenue for a fast-growing eCommerce beauty brand.
What's in the audit
Six deliverables. Zero fluff.
Not a generic PDF. A custom review of your account by a senior specialist, walked through with you live.
Account structure deep-dive
We map every campaign, ad group and keyword against the way Google's algorithms actually buy traffic today.
Merchant Center health check
Feed quality, disapprovals, attribute coverage and the missed-revenue items quietly tanking your Shopping performance.
Bidding & budget review
Smart Bidding signals, tCPA vs tROAS fit, budget pacing and where your spend is being capped or wasted.
Tracking & attribution audit
GA4, conversion setup, enhanced conversions and consent mode, so the data you're optimising on is actually trustworthy.
Scaling roadmap
A prioritised 30/60/90-day plan to unlock growth without breaking the ROAS you have today.
Live 30-min strategy call
We walk you through every finding on a call with an ex-Google specialist, no automated PDF, no sales pitch.
What founders say
Loved by the brands we work with.
"Search Theory helped us scale our Google spend by over 300%, all while keeping profitability front and centre."
"We saw a better ROAS straight away and they helped us expand into other markets."
"Metric-focused, which is really important to us as an eCommerce brand. We've seen consistent growth in traffic and revenue."
"Their audit was thorough, with easy-to-action recommendations that we implemented and saw great results from."
"Quickly grasped our unique challenges in FMCG to deliver an effective Google and YouTube Ads strategy."
"Search Theory have increased revenue by 75%. I am pretty happy with the results!"
How it works
From book to insights in under a week.
No drawn-out discovery. Three simple steps.
- 01
Book your slot
Drop your details. Pick a 30-min call that suits you.
- 02
We audit your account
Grant read-only access. A senior specialist reviews your Ads, Merchant Center, GA4 and tracking setup.
- 03
Live walkthrough
We share findings on a call. You leave with a prioritised plan, yours to keep, no strings.
FAQs
Questions, answered.
Is the audit really free?+
Yes, 100% free, no credit card, no obligation. We run a limited number each month because each one is done by hand by a senior specialist, not an automated tool.
What do I need to give you access to?+
Read-only access to your Google Ads, Merchant Center and GA4 accounts. We'll send a short guide after you book, it takes about 5 minutes to set up.
Who is this for?+
E-commerce and lead-gen brands spending $10k+/month on Google Ads, or brands spending heavily on Meta who know Google should be working harder.
What happens on the call?+
A 30-minute live walkthrough with an ex-Google specialist. We share findings, the biggest opportunities, and a prioritised action plan. If we're a good fit to help further, we'll mention it, if not, you keep everything.
Limited spots this month
Ready to find out what your account is missing?
Free. No obligation. Done by humans, not bots.