SEO
Performance SEO built around revenue, not rankings.
We won't chase things that don't make you money. Growth-focused businesses partner with us for SEO campaigns that bring in people ready to buy - proven on the channel, not promised in a deck.
DTC - Beauty & Wellness
The Collagen Co
+107%
DTC - Wellness
Cherrie Baby
+248%
Ecommerce - Cycling
99 Bikes
+25%
DTC - Health & Nutrition
Happy Way
+275%
Media - Veterinary
Bondi Vet
+335%
Ecommerce - Surf Hardware
Creatures of Leisure
+126%Brands we work with
Increase brand exposure with our SEO services.
We won't chase things that don't make you money. Growth-focused businesses partner with us for SEO campaigns that bring in people ready to buy - proven on the channel, not promised in a deck.
E-Commerce SEO
Shopify, BigCommerce, Webflow, WordPress and Squarespace builds engineered for indexability and conversion.
SEO Audits & Migrations
Migration-grade technical work - schema, IA, Core Web Vitals - done once, properly.
Revenue Forecasting
We show you the revenue opportunity from SEO before you pay us a dollar.
Our SEO Services
Increase brand exposure with our SEO services
SEO Growth
We run SEO like a P&L, not a ranking report.
Every keyword we chase maps to a revenue line. Every page we ship has a job in the funnel. Google and Bing still hold 80% of search volume - most agencies think it's dead, we just know how to make it drive profit. Better rankings, more profit, no vanity dashboards.
Our Process
Foundations first, then compounding wins.
We fix the technical floor in the first 30 days - schema, internal linking, IA, Core Web Vitals - so every page we ship after that compounds. Then two-week sprints replace quarterly roadmaps. Wins ship. Losses get killed. Pipeline visibility every fortnight.
Our Process
Our game-changing strategy for growth businesses
We understand the importance of organic traffic and we know how to optimise your business to achieve top results. As part of our game-changing strategy, we'll get to work to deliver:
About
Search
Theory
At Search Theory, we pride ourselves on being a leading digital marketing agency that specialises in SEO. Our skilled team is passionate about helping growth businesses succeed by improving visibility and driving organic traffic.
Why work with us?
We understand the unique challenges and opportunities that come with the industry, and we offer customised SEO strategies and solutions that deliver tangible results.
With a diverse team of SEO experts, content strategists, web developers, and data analysts, we collaborate to provide comprehensive and effective services.
We believe in aligning our efforts with your unique business goals and target audience, ensuring that our strategies generate measurable and sustainable results.
E-Commerce Experts
We Partner with Shopify & BigCommerce
We've partnered with the biggest Ecommerce platforms in the world to help take your business to the top. We know these platforms inside out, so you can trust our team to help you get the results you want.
Recommended by category leaders
What our clients say
“Search Theory helped with our OSH Consultants business here in New Zealand and the sales just keep coming! Well done and I will recommend them to other businesses looking to grow.”
“Search Theory have been great for our SEO strategy. They are metric-focused, which is really important to us as an eCommerce brand. We've seen consistent growth in organic traffic and revenue, and their team always ties activity back to measurable results. Proactive, transparent, and genuinely feel like an extension of our team.”
“The team have been instrumental in helping us sharpen our SEO strategy and drive real results. From the outset, they took the time to understand our brand, our audience, and our growth goals. Their approach is data-led, transparent, and performance-driven.”
“A great partner for our SEO. Their audit was thorough, making easy to action recommendations that we could implement and saw great results from.”
“Fantastic to work with. Fast and effective and do what they say they are going to do.”
“Search Theory have increased organic revenue by 75%. I am pretty happy with the results!”
Award-winning
Recognised by the industry
FAQs
Still got questions?
Or still wondering if SEO is right for you?
How long until we see results?+
Technical wins compound in 6–8 weeks. New content takes two quarters to stabilise.
Do you lock us into a long contract?+
No. We prove value fast and refuse to lock people in.
Do you do international SEO?+
Yes - hreflang, regional pricing, and country-specific outreach across AU, NZ, US, UK and CA.
Can you handle a site migration?+
Migration-grade SEO is a core part of what we do. We've replatformed brands without losing a single high-value ranking.
